Before the invention of signs, tourists had no way of telling streets apart and were forced to assume every building was a Dennys. Embrace advancements in identification with todays Groupon: for $30, you get two adult admissions, a coffee-table book, and a T-shirt at the American Sign Museum in Cincinnati (up to a $60 value).
The American Sign Museum dazzles peepers with its staggering collection of nearly 3,000 signs and sign-related objects. Admission for two (a $20 value; children under 12 are free) grants curious excursionists, postmodern art-lovers, and knowledge-thirsty bounty hunters a personally guided tour through a centurys worth of clearly labeled exhibits, including spinning Sputnik-like signs, opulent gilded specimens, and the samples used by salespeople. Witness scientific signage with a changeable neon sign that runs on radio waves, or surf through a sense-sating sea of sign-making tools, photographs, models, and artwork. Founder Tod Swormstedt leads most tours, doling out generous portions of knowledge on various signs histories and contributions to the American landscape.
With todays deal, each visit is augmented by an anecdote-stirring T-shirt (up to a $20 value) and a rare, out-of-print softcover copy of The New Let There Be Neon (a $20 value), packed with full-color photos and neonological insights. The museum is only open on Saturdays, and guided tours begin at 10 a.m., noon, and 2 p.m.
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